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Step 3: Choosing Channels

The third most important step to your online success is launching your product catalogue across all relevant online channels.

Your consumers don’t think in terms of channels; they're interested in finding products quickly and easily regardless of which devices or sites they are visiting.

Your products need to be everywhere your consumers are looking for them, today and tomorrow.

This in itself is a challenge:

  1. You need to know which sites your consumers are using
  2. You need to create a product feed, and it needs to be in the correct format for each online channel
  3. You need to maintain that product feed ensuring that it is always up to date
  4. You need to optimise the performance of each online channel and understand its contribution to sale

You may already be using Google Shopping, Amazon and eBay, but there are many other opportunities to gain further product exposure while driving incremental revenue.

Product Level Advertising works, so why would you limit your product exposure and overall success by concentrating only on a few?

Normally, keeping on top of the multi-channel challenge is dependent on your IT team creating and maintaining the many product feed formats, AND keeping up to date with any changes in the formats - and they usually have enough on their plates!

That's where we come in.

Our platform has over 800 integrated channels including Marketplaces, Shopping Search, Affiliates, Display, PPC, Retargeting and many more.  From one single optimised product feed, your products can be launched, managed and optimised across over 34 countries.  We take the headache out of maintaining feed formats, informing you of new opportunities that exist and ensuring your activity is live and profitable.

Intelligent Reach creates a scalable solution for all your advertising needs, driving your performance and increasing your product profitability.

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The Award-Winning PLatform, Loved by OUR Customers...

Capterra 4.5 out of 5
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Globas Business Excellence Awards Outstanding New Product Service

The Award-Winning PLatform, Loved by OUR Customers...

Capterra 4.5 out of 5Technology Vendor of the YearGlobas Business Excellence Awards Outstanding New Product ServiceThe Saas Awards Finalist 2021UK Business Tech Awards WInner
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