Blog

Marketplace Best Practices - Staying Ahead of the Competition

Posted by Andrew.Thomas on Sep 10, 2015 3:34:00 PM


The online marketplace can be an ideal place for the new online seller, just as much as it can serve as an alternate sales channel for the larger retailer. With that said, marketplaces are often crowded with competition; to stand out requires a vendor to capitalise on every potential advantage they can find.

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Topics: Customer Success, ecommmerce, marketplaces, Multichannel


Demandware index shows overall increase in shopping frequency

Posted by Rebecca West on Jul 23, 2015 5:36:00 PM


The Demandware shopping index surveyed over 200 million shoppers worldwide and considers shopper frequency, conversion rate, average order value & net change in shoppers.

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Topics: Industry News, ecommmerce, Demandware, Shopping Trends


Retailers have 10 seconds or less to engage with consumers on Apple Watch

Posted by Rebecca West on Jun 11, 2015 11:39:00 AM


Apple's Watch Human Interface Guidelines, also referred to as HIG has shown that its biggest takeaway is the prominence of the Watch's notifications UI.  Although consumer find themselves idly swipting through the Glances UI to see what is going on, it is most likely that the most common interactions is to get a notification, check it on the watch then take an action from there.  This will be the core of many engagement loops.

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Topics: Industry News, ecommmerce, Apple Watch


E-commerce market to grow to £654bn by 2018 as reported by @RetailGazette

Posted by Rebecca West on Jun 8, 2015 10:44:03 AM


In a recent article published by The Retail Gazette, online sales are expected to grow by £320bn by 2018 across UK, US, Germany and China.  Taking the value of the online market in these specific territories to £645bn.  The figures are a result of a recent survey by OC&C Strategy Consultants, PayPay and Google.

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Topics: Google, Industry News, ecommmerce, paypal, UK growth


£6.6bn in lost revenues from UK retailers having no mobile offering

Posted by Rebecca West on May 27, 2015 7:32:00 PM


UK Retailers are collectively missing out on £6.6bn per year in revenue due to lack of investment on their mobile proposition, according to a recent article in The Drum.

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Topics: Product Level Advertising, Industry News, ecommmerce, Mobile