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The Product Data Lab

Top Tip for Maximising Product Data Quality #2 - Product Type

The “product type” indicates the items category, enabling online channels to correctly classify items.

Different partners breakdown categories to various levels of granularity and for particular partners you can associate multiple product types to a single product if the product falls under different categories. With over 800 partners, we have full knowledge of individual specifications and utilise this knowledge to gain maximum exposure for retailers.

For more tips on how to optimise your product data quality and start improving your product data and drive real revenue improvements, download our free eBook.

 

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