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The Product Data Lab

Google Beta: Universal Shopping Campaigns

Google is working on the next generation of shopping campaigns: Universal Shopping Campaigns (USC). The goal of USC is to help you simplify ...

12-Apr-2018 16:09:20

Google to Retire Magento, BigCommerce & PrestaShop Integrations

In a series of emails sent to merchants using the integrations, Google recently announced they will be retiring the feature as ...

08-Feb-2018 10:30:28

Digital Ad Spend Is up but with Economic Uncertainty, You Need Systems in Place for Wise Spending

News this week highlights that digital advertising spend is on the up, while other forms of marketing spend are ...

26-Jul-2017 13:36:02

What the 2017 Google Shopping Feed Specification Update Means for You

Each year, Google makes an update to their Google Shopping Product Data Specification. They have recently announced an update, which you can read

25-May-2017 12:48:00
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By powering optimum product data, Intelligent Reach helps retailers & brands optimise the offsite product discovery journey, ensuring no matter when or where your ideal customers interact, they will find your products and convert.

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