The Product Data Lab

Product Data: Lifeblood of eCommerce

Sathish Poonath, Head of Client Services in APAC, took to the Tech Talk stage at Online Retailer in Sydney with Product Data: Lifeblood of eCommerce. 

12-Aug-2019 03:57:04

Product Data: What is it and why is it so important?

If you’ve found this article, chances are, you’d like to understand product data feeds and why they are so important.

01-Aug-2019 10:54:28

Using Custom Labels to Optimise your Google Shopping Feed

The problem with Google is that unless you have a way to divide your products based on their attributes or performance, you’ll have to blanket bid, meaning you’ll be bidding ...

25-Jul-2019 12:11:07