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The Product Data Lab

How to Track Offline Footfall with Google Store Visits

Pay per click (PPC) marketing on channels such as Google Shopping has long been an integral method of reaching consumers at each stage of their purchasing ...

22-Jan-2019 16:45:54

5 Ways for Retailers to Drive Footfall Online and Offline in 2019

These past few years have made way for a sleuth of mobile-enabled, ever-demanding consumers.

02-Jan-2019 11:20:47

You Can Now Segment Store Visits by ‘New vs Returning’ in Google Ads

In an effort to connect online and offline retail, Google Ads recently made it easier to track store visit conversions coming from your Google Ads ...

22-Nov-2018 11:50:00
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By powering optimum product data, Intelligent Reach helps retailers & brands optimise the offsite product discovery journey, ensuring no matter when or where your ideal customers interact, they will find your products and convert.

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