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The Product Data Lab

Amazon Files Patent for “Voice-sniffing” in an Effort to Enhance Product Ad Personalisation

Have you ever spoken about something in proximity to your phone or your virtual assistant, only to see an ad for that same product hours later? Coincidence, ...

13-Apr-2018 10:09:04

Google are testing new shopping ad (PLA) formats

Google is currently in the process of testing a new and quite unusual Product Listing Ad (Shopping Ad), unusual in that it is the largest ad that has ever been seen in their search results.  

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13-Jul-2015 12:55:33
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